.@Connor_Sports party tonight, maybe @JayBilas will join if Young Jeezy is played? Tweet along #SethGHoldsCourt pic.twitter.com/6CHDAxo1fW
— Seth Greenberg (@SethOnHoops) March 31, 2016
The Double Pump Finals Party integrated social media for the first time this year with Seth Greenberg’s live play-by-play of the event on Twitter. Greenberg took over partner Connor Sports’ Twitter handle (@Connor_Sports) to post photos, updates and Final Four fun facts throughout the evening.
MLB legend The Rocket! @rogerclemens #SethGHoldsCourt @Connor_Sports pic.twitter.com/IE2AfEID2D
— Connor Sports (@Connor_Sports) April 1, 2016
Greenberg shared pictures with legends like Oscar Robertson, Jamaal Wilkes, Roger Clemens and Coach John Calipari, among others. He also offered predictions for the weekend’s games and called out tournament players to watch while “holding court” at the party.
Another basketball legend just came by to hang @JamaalWilkes #SethGHoldsCourt @Connor_Sports pic.twitter.com/x7jjNaDBRu
— Connor Sports (@Connor_Sports) April 1, 2016
Greenberg also fielded questions during the #SethGHoldsCourt takeover. Twitter users following the feed could interact directly with Greenberg, who answered questions posed using the special hashtag.
The Big O!!! @UKCoachCalipari @David_Pump in the house! Bring in some F4 questions #sethgholdscourt @Connor_Sports pic.twitter.com/F3ec6mUq0j
— Seth Greenberg (@SethOnHoops) April 1, 2016